Sanaya Irani’s magic at play with ‘Chhanchhan’.

“Chhanchhan” is a story of the beautiful and vivacious girl named Chhanchhan (played by Sanaya Irani) who is by profession a dog trainer. She is and independent young woman, modern in her thought but still deeply routed in her culture. In complete contrast to her is the strict disciplinarian Umaben (played by Supriya Pathak) who takes all the decisions in her household and sets the rules for her family.

Newcomer Farhan Khan is paired opposite Sanaya Irani, along with noted actors like Anang Desai, Arvind Vaidya, Shraman Jain who ably support the main cast. Also part of the show are 4 cute dogs who stole the show at the launch party.

Vipul Shah, producer Optimystix ably anchored the show with his innate sense of humour. 

Promart unveils new brand identity with Bollywood’s sizzling beauty Bipasha Basu

Promart Retail- a discounted retail chain and value format concept unveiled its new brand campaign and logo with Bollywood’s sizzling beauty Bipasha Basu today at Bandra, Mumbai. The new brand campaign potrays that discount is always in fashion. Discount and fashion don't usually sit together. The world of discounts is driven by accessibility and the world of fashion is driven by exclusivity. At Promart, these two disparate worlds are brought together and this is what the new logo signifies. Bipasha Basu along withAshish Garg- Promoter and MD, Promart and Punit Agarwal- Promoter and CEO, Promart launched the new marketing campaign. The brand’s new look and logo are being represented across various touch points like stores, advertising and communication along with a new tagline of ‘discount is in fashion’.

Unveiling the new logo, Bollywood diva Bipasha Basu said, “I am glad to be associated with the new journey Promart has embarked upon. Promart gives an opportunity to people to buy branded clothes all 365 days at great variety and price. It caters to the aspirational buyers to experience the pleasure of shopping at their convenience at affordable price points.”